ShineOn Lip Jelly
ShineOn Lip Jelly
The shine of a gloss, the comfort of a balm + a touch of color. This non-sticky, moisturizing gloss is everything you want in a lip gloss with none of the hangups.
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- 😘Non-Sticky Gloss
- ✨High-Shine Finish
- 💧Hydrating
- 🌸Vegan
- 🥑Nourishing Oils
- 😳Sensitive Skin Safe
Tell Me More
Tell Me More
Unlike traditional lip gloss that coats lips with a layer of shine while leaving lips dry underneath, this jelly formula is made with a unique blend of 5 nourishing oils to soothe + protect lips.
Earth Sensitive Pledge: ShineOn packaging is made from 50% PCR (aka post-consumer recycled plastic) as part of our commitment to sustainable packaging.
Ingredients
Ingredients
XOXO, FIRE, FEAR LESS: Polybutene, Hydrogenated Polyisobutene , Hydrogenated Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer , Octyldodecanol, Oryza Sativa (Rice) Bran Extract, Ricinus Communis (Castor) Seed Oil, Flavor (Aroma), Caprylyl Glycol, Helianthus Annuus (Sunflower) Extract , Ethylhexylglycerin, Butylene/Ethylene/Styrene Copolymer, Rosa Canina Seed Oil, Persea Gratissima (Avocado) Oil, Rubus Idaeus (Raspberry) Seed Oil, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, May Contain (+/-): Manganese Violet (CI 77742), Iron Oxides (CI 77492), Red 22 Lake (CI 45380), Red 28 Lake (CI 45410).
How to Use
How to Use
Just swipe and smile! Apply over bare lips or pair with OneLiner Lip Liner.
![Chill In St. Barts [The limited edition Tower 28 x OUAI ShineOn Lip Jelly in the shade Chill In St. Barts]](http://www.tower28beauty.com/cdn/shop/files/CHILLINSTBARTS-PACKSHOT_1717fbf7-5e69-4146-80d7-bf7feeadeb0f.png?v=1715661380&width=1445)
![Shade: Fire [The Tower 28 Beauty ShineOn Lip Jelly in the shade Fire]](http://www.tower28beauty.com/cdn/shop/files/ShineOnFire.png?v=1691649492&width=1445)
![Magic [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Magic on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Magic-Model-1_9153536d-26ac-49f8-b3ee-24783f3e375c.jpg?v=1691649492&width=1445)
![[Shared: All shades of the Tower 28 Beauty ShineOn Lip Jelly applied on three different skin tones]](http://www.tower28beauty.com/cdn/shop/files/ShineOnLipSwatchGrid.jpg?v=1697220028&width=1445)
![[Shared: All shades of the Tower 28 Beauty ShineOn Milky Lip Jelly applied on three different skin tones]](http://www.tower28beauty.com/cdn/shop/files/ShineOnMilkyLipSwatchGrid.jpg?v=1697220028&width=1445)
![Fear Less [The Tower 28 Beauty ShineOn Lip Jelly in the shade Fear Less]](http://www.tower28beauty.com/cdn/shop/products/ShineOn-Fear-Less-Sand-BG.png?v=1697220028&width=1445)
![Shade: Fear Less [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Fear Less on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_Fear_Less_Medium_Tone.jpg?v=1697220028&width=1445)
![Shade: Fear Less [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Fear Less on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_Fear_Less_Closeup_Medium_Tone.jpg?v=1697220028&width=1445)
![Shade: Fear Less [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Fear Less on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_Fear_Less_Closeup_Deep_Tone.jpg?v=1697220028&width=1445)
![Fire [The Tower 28 Beauty ShineOn Lip Jelly in the shade Fire]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20Fire.png?v=1697220028&width=1445)
![Fire [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Fire on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_Fire_Deep_Tone.jpg?v=1697220028&width=1445)
![Fire [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Fire on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_Fire_Closeup_Medium_Tone.jpg?v=1697220028&width=1445)
![XOXO [The Tower 28 Beauty ShineOn Lip Jelly in the shade XOXO]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20XoXo.png?v=1715661380&width=1445)
![XOXO [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade XOXO on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_XOXO_Medium_Tone.jpg?v=1715661380&width=1445)
![XOXO [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade XOXO on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_XOXO_Closeup_Medium_Tone.jpg?v=1715661380&width=1445)
![XOXO [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade XOXO on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_XOXO_Closeup_Deep_Tone.jpg?v=1715661380&width=1445)
![Chill [The Tower 28 Beauty ShineOn Lip Jelly in the shade Chill]](http://www.tower28beauty.com/cdn/shop/files/Tower_2028_20Beauty_20-_20ShineOn_20Lip_20Jelly_20-_20Chill.png?v=1715661380&width=1445)
![Chill [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Chill on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_Chill_Light_Tone.jpg?v=1715661380&width=1445)
![Chill [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Chill on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_Chill_Medium_Tone.jpg?v=1715661380&width=1445)
![Magic [The Tower 28 Beauty ShineOn Lip Jelly in the shade Magic]](http://www.tower28beauty.com/cdn/shop/files/SO-Magic-ProductShot-PDP.png?v=1715661380&width=1445)
![Magic [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Magic on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOnLipJellyLipSwatchMagicClearGlosswithGoldShimmer.jpg?v=1715661380&width=1445)
![[A model wearing the Tower 28 x OUAI ShineOn Lip Jelly in the shade Chill In St. Barts on her lips]](http://www.tower28beauty.com/cdn/shop/files/CHILLINSTBARTS-CAMPAIGNHERO_CLOSEUP_596edeea-601c-4b27-982b-537709d1d694.jpg?v=1715661380&width=1445)
![[Tower 28 x OUAI ShineOn in Chill In St. Barts applied on three different skin tones]](http://www.tower28beauty.com/cdn/shop/files/CHILLINSTBARTS-QUAD_554caed9-5ce2-4028-abbd-abbe90739e02.jpg?v=1715661380&width=1445)
![Spicy [The Tower 28 Beauty ShineOn Lip Jelly in the shade Spicy]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20Spicy.png?v=1715661380&width=1445)
![Spicy [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Spicy on her lips]](http://www.tower28beauty.com/cdn/shop/products/ShineOn_Spicy.jpg?v=1715661380&width=1445)
![Wild [The Tower 28 Beauty ShineOn Lip Jelly in the shade Wild]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20Wild.png?v=1715661380&width=1445)
![Wild [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Wild on her lips]](http://www.tower28beauty.com/cdn/shop/products/LipSwatchWildShineOnLipJelly.jpg?v=1715661380&width=1445)
![Almond [The Tower 28 Beauty ShineOn Lip Jelly in the shade Almond]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20Almond.png?v=1715661380&width=1445)
![Almond [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Almond on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Almond-Model-2_dda62e60-4b32-4a4f-a170-1b9cdf19f8fa.jpg?v=1715661380&width=1445)
![Almond [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Almond on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Almond-ProductShot-1_680359ee-0e33-4ace-b9c0-2e79822abb57.jpg?v=1715661380&width=1445)
![Almond [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Almond on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Almond-Model-1_34297aa1-f90e-4fb1-90a1-8c647ad51e6c.jpg?v=1715661380&width=1445)
![Cashew [The Tower 28 Beauty ShineOn Lip Jelly in the shade Cashew]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20Cashew.png?v=1715661380&width=1445)
![Cashew [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Cashew on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Cashew-Model-2_a6a504ad-d8f4-4642-baa3-ab58394f98dc.jpg?v=1715661380&width=1445)
![Cashew [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Cashew on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Almond-Model-3_f4a1fc03-3f6b-410d-867f-8b8e257db6e4.jpg?v=1715661380&width=1445)
![Cashew [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Cashew on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Cashew-ProductShot-1_c01495f3-8a86-4794-99cf-b855a6644746.jpg?v=1715661380&width=1445)
![Cashew [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Cashew on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Cashew-Model-1_90be5630-e0c8-480f-a039-004c1bd01e4d.jpg?v=1715661380&width=1445)
![Oat [The Tower 28 Beauty ShineOn Lip Jelly in the shade Oat]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20Oat.png?v=1715661380&width=1445)
![Oat [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Oat on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Oat-Model-1_05a1f3fc-944e-47b2-ab45-80dd7ac3efa9.jpg?v=1715661380&width=1445)
![Oat [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Oat on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Oat-Model-2_2aee084d-be02-409d-82da-54a05085051d.jpg?v=1715661380&width=1445)
![Oat [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Oat on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Oat-Model-3_b028eb24-65ff-4d4b-8cc4-ae69fc1f0890.jpg?v=1715661380&width=1445)
![Oat [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Oat on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Oat-ProductShot-1_d8991b44-1143-40c6-b17a-7cf4e798fed3.jpg?v=1715661380&width=1445)
![Coconut [The Tower 28 Beauty ShineOn Lip Jelly in the shade Coconut]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20Coconut.png?v=1715661380&width=1445)
![Coconut [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Coconut on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Coconut-Model-1_bf6173f9-8764-411f-b36c-813bed0a4a20.jpg?v=1715661380&width=1445)
![Coconut [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Coconut on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Coconut-Model-2_e84f8f55-73c8-429b-8194-6e660d5875a9.jpg?v=1715661380&width=1445)
![Coconut [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Coconut on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Coconut-Model-3_616f12c9-5d5c-4fb4-8764-28e32750b8a9.jpg?v=1715661380&width=1445)
![Coconut [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Coconut on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Coconut-ProductShot-1_875ab9f5-9487-487f-8cc6-a6f8e8ba4160.jpg?v=1715661380&width=1445)
![Pistachio [The Tower 28 Beauty ShineOn Lip Jelly in the shade Pistachio]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20Pistachio.png?v=1715661380&width=1445)
![Pistachio [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Pistachio on her lips]](http://www.tower28beauty.com/cdn/shop/products/LipSwatchPistachioMilkyLipJelly.jpg?v=1715661380&width=1445)
![Pistachio [A model holding the Tower 28 Beauty ShineOn Lip Jelly in the shade Pistachio in her hands]](http://www.tower28beauty.com/cdn/shop/files/SO-Pistachio-ProductShot-1_b3d69f59-673c-4135-a169-2eac2970714b.jpg?v=1715661380&width=1445)
![Pistachio [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Pistachio on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Pistachio-Model-2_d29b604e-bf6c-494e-b4f9-584a8b756589.jpg?v=1715661380&width=1445)
![Pistachio [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Pistachio on her lips]](http://www.tower28beauty.com/cdn/shop/files/SO-Pistachio-Model-3_aef5d24a-3ab0-4827-9e3d-256839930202.jpg?v=1715661380&width=1445)
![Sesame [The Tower 28 Beauty ShineOn Lip Jelly in the shade Sesame]](http://www.tower28beauty.com/cdn/shop/files/ShineOn_20Sesame.png?v=1715661380&width=1445)
![Sesame [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Sesame on her lips]](http://www.tower28beauty.com/cdn/shop/products/s2593812-av-02.png?v=1715661380&width=1445)
![Sesame [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Sesame on her lips]](http://www.tower28beauty.com/cdn/shop/products/KorynnSesame.png?v=1715661380&width=1445)
![[Shared: All shades of the Tower 28 Beauty ShineOn Lip Jelly swatched out]](http://www.tower28beauty.com/cdn/shop/products/ShineOn-Lip-Jelly-Swatches---Ppage.png?v=1715661380&width=1445)
![[Shared: All shades of the Tower 28 Beauty ShineOn Lip Jelly swatched out on three different skin tones]](http://www.tower28beauty.com/cdn/shop/products/ShineOn-Lip-Jelly-Arm-Swatches---Ppage.png?v=1715661380&width=1445)
ShineOn Lip Jelly
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Shine of a Gloss, Comfort of a Balm ✨
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Chill
Clear Gloss -
XOXO
Sheer pink -
Magic
Clear gloss with gold shimmer -
Sesame
Semi-sheer, milky mauve -
Fire
Sheer orange -
Chill In St. Barts
NEW + LIMITED EDITION -
Spicy
Sheer-ish red -
Wild
Sheer-ish raspberry -
Pistachio
Semi-sheer, milky nude pink -
Coconut
Semi-sheer, milky rosy pink -
Cashew
Semi-sheer, milky rosy brown -
Oat
Semi-sheer, milky peachy pink -
Almond
Semi-sheer, milky chocolate
The alt milk 🥛 of lip gloss —made with plant-based 🥑 ingredients that are good for you in a comfortable, non-sticky formula 💋.
![](http://www.tower28beauty.com/cdn/shop/files/ShineOn_PDP_Feature_1.jpg?height=426&v=1715658934)
![](http://www.tower28beauty.com/cdn/shop/files/ShineOn_PDP_Feature_2.jpg?height=426&v=1715658945)
Smells like a tropical dream
"This smells like a tropical dream - perhaps a coconut smoothie that transports you to a destination vacation! Left my lips feeling instantly hydrated (even after I ate/drank off the initial shine), and the non-sticky formula kept my lips feeling baby soft. Another awesome addition to their Lip Jellies. Will add to my gift list!"
- Mar1
Smells like a tropical dream
![](http://www.tower28beauty.com/cdn/shop/files/ShineOn_PDP_Feature_1.jpg?v=1715658934&width=628)
Before
![](http://www.tower28beauty.com/cdn/shop/files/ShineOn_PDP_Feature_2.jpg?v=1715658945&width=628)
After
"This smells like a tropical dream - perhaps a coconut smoothie that transports you to a destination vacation! Left my lips feeling instantly hydrated (even after I ate/drank off the initial shine), and the non-sticky formula kept my lips feeling baby soft. Another awesome addition to their Lip Jellies. Will add to my gift list!"
- Mar1
-
"For those who don't like wearing sticky lip glosses 👄 that leave a gloopy mess behind"
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“Tower 28 Is Making Sensitive Skin 🎉 Fun”
F.A.Q.
What does ShineOn Lip Jelly feel like on the lips?
Is ShineOn Lip Jelly a plumping lip gloss?
What does ShineOn Lip Jelly taste like?
Is ShineOn Lip Jelly vegan + cruelty-free?
Tower 28 IRL
Skin Type: Combination
Skin Type:
Combination
@fallonsmythe