LipSoftie® Lip Treatment
LipSoftie® Lip Treatment
The hydration of a lip mask + a sweet sheer tint for instant comfort and smooth, softie lips. Served up in 6 tasty flavors!
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Free Shipping $30+ • Free Returns
- 💧Instantly Hydrating
- 💋Prevents Dry Lips
- ✨Soft Shine Finish
- 😘Heals & Repairs
- 📝Clinically-Proven
- 👩⚕️Derm-Approved
Tell Me More
Tell Me More
Designed for sensitive, irritated lips, this cushiony treatment balm delivers instant comfort + long-lasting hydration for smooth, softie lips.
LipSoftie® Lip Treatment is made with a blend of four soothing restorative oils and lysine, it’s non-sticky and fragrance-free to avoid further drying out lips.
Ingredients
Ingredients
Shea Butter: Boosts lip hydration and soothes skin.
Jojoba Oil: Locks in moisture to keep lips soft and supple.
Lysine: Prevents dryness and helps to smooth + soften lips.
Hydrogenated Polyisobutene, Polybutene, Diisostearyl Malate, Hydrogenated Soybean Oil, Hydrogenated Olive Oil, Polyhydroxystearic Acid, Hydrogenated Jojoba Oil, Ethylene/Propylene/Styrene Copolymer, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Lauroyl Lysine, Butyrospermum Parkii (Shea) Butter, Ricinus Communis (Castor) Seed Oil, Caprylyl Glycol, Tocopherol, Ethylhexylglycerin, Phytosterols, Tocopheryl Acetate, Butylene/Ethylene/Styrene Copolymer, Simmondsia Chinensis (Jojoba) Seed Oil, Glycine Soja (Soybean) Oil, Cocos Nucifera (Coconut) Oil, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Flavor (Aroma), Benzyl Alcohol, Benzyl Benzoate, Iron Oxides (Ci 77491, Ci 77499), Red 6 (Ci 15850).
How To Use
How To Use
Lather on for hydration and comfort. Use at night for an overnight mask.
![Watermelon Kiwi [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Watermelon Kiwi]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-WATERMELONKIWI.png?v=1714838052&width=1445)
![LipSoftie® Lip Treatment](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-WATERMELONKIWI_1.png?v=1714838052&width=1445)
![SOS Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade SOS Vanilla]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-SOS.png?v=1714838052&width=1445)
![[Family group photo of the Tower 28 Beauty LipSoftie™ Lip Treatment on white]](http://www.tower28beauty.com/cdn/shop/files/LipSoftieFamily.jpg?v=1714838052&width=1445)
![[A swatch of Tower 28 Beauty LipSoftie™ Lip Treatment in SOS Vanilla on a white background]](http://www.tower28beauty.com/cdn/shop/files/TEXTURESWATCH-SOS.jpg?v=1714838052&width=1445)
![SOS Vanilla [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment in SOS Vanilla and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNHERO-SOS_1.jpg?v=1714838052&width=1445)
![[A before and after image of the same lips showcasing the effectiveness of Tower 28 Beauty's LipSoftie™ Lip Treatment in SOS Vanilla after one week of use]](http://www.tower28beauty.com/cdn/shop/files/BA-1_1.jpg?v=1714838052&width=1445)
![[Tower 28 Beauty's LipSoftie™ Lip Treatment in Watermelon Kiwi applied on three different skin tones]](http://www.tower28beauty.com/cdn/shop/files/MODELQUAD-WATERMELONKIWI_1.jpg?v=1714838052&width=1445)
![[A swatch of Tower 28 Beauty LipSoftie™ Lip Treatment in Watermelon Kiwi on a white background]](http://www.tower28beauty.com/cdn/shop/files/TEXTURESWATCH-WK.jpg?v=1714838052&width=1445)
![Watermelon Kiwi [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment in Watermelon Kiwi and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNHERO-WK_1.jpg?v=1714838052&width=1445)
![Blood Orange Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Blood Orange Vanilla]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-BLOODORANGEVANILLA.png?v=1714838052&width=1445)
![[Tower 28 Beauty's LipSoftie™ Lip Treatment in Blood Orange Vanilla applied on three different skin tones]](http://www.tower28beauty.com/cdn/shop/files/MODELQUAD-BLOODORANGEVANILLA_1.jpg?v=1714838052&width=1445)
![[A swatch of Tower 28 Beauty LipSoftie™ Lip Treatment in Blood Orange Vanilla on a white background]](http://www.tower28beauty.com/cdn/shop/files/TEXTURESWATCH-BOV.jpg?v=1714838052&width=1445)
![[A close up of a model wearing Tower 28 Beauty's LipSoftie™ Lip Treatment in Watermelon Kiwi on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNMOOD-WK_1.jpg?v=1714838052&width=1445)
![Blood Orange Vanilla [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment in Blood Orange Vanilla and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNHERO-BOV_1.jpg?v=1714838052&width=1445)
![Dulce de Leche [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Dulce de Leche]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-DULCEDELECHE.png?v=1714838052&width=1445)
![[Tower 28 Beauty's LipSoftie™ Lip Treatment in Dulce de Leche applied on three different skin tones]](http://www.tower28beauty.com/cdn/shop/files/MODELQUAD-DULCEDELECHE_1.jpg?v=1714838052&width=1445)
![[A close up of a model wearing Tower 28 Beauty's LipSoftie™ Lip Treatment in Blood Orange Vanilla on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNMOOD-BOV_1.jpg?v=1714838052&width=1445)
![[A swatch of Tower 28 Beauty LipSoftie™ Lip Treatment in Dulce de Leche on a white background]](http://www.tower28beauty.com/cdn/shop/files/TEXTURESWATCH-DDL.jpg?v=1714838052&width=1445)
![Dulce de Leche [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment in Dulce de Leche and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNHERO-DDL_1.jpg?v=1714838052&width=1445)
![[A close up of a model wearing Tower 28 Beauty's LipSoftie™ Lip Treatment in Dulce de Leche on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNMOOD-DDL_1.jpg?v=1714838052&width=1445)
![Ube Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Ube Vanilla]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-UBEVANILLA.png?v=1714838052&width=1445)
![[Tower 28 Beauty's LipSoftie™ Lip Treatment in Ube Vanilla applied on three different skin tones]](http://www.tower28beauty.com/cdn/shop/files/MODELQUAD-UBEVANILLA_1.jpg?v=1714838052&width=1445)
![[A swatch of Tower 28 Beauty LipSoftie™ Lip Treatment in Ube Vanilla on a white background]](http://www.tower28beauty.com/cdn/shop/files/TEXTURESWATCH-UV.jpg?v=1714838052&width=1445)
![Ube Vanilla [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment in Ube Vanilla and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNHERO-UV_1.jpg?v=1714838052&width=1445)
![[A close up of a model wearing Tower 28 Beauty's LipSoftie™ Lip Treatment in Ube Vanilla on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNMOOD-UV_1.jpg?v=1714838052&width=1445)
![[A swatch of Tower 28 Beauty LipSoftie™ Lip Treatment in Confetti Cake on a white background]](http://www.tower28beauty.com/cdn/shop/files/TEXTURESWATCH-CC_6b26fcb3-257e-4ff5-ae9f-5ea1f25a50d5.jpg?v=1714838052&width=1445)
![[Tower 28 Beauty's LipSoftie™ Lip Treatment in Confetti Cake applied on three different skin tones]](http://www.tower28beauty.com/cdn/shop/files/MODELQUAD-CC_3578dc4d-f699-4626-b9df-7b2700bf72ac.jpg?v=1714838052&width=1445)
![Confetti Cake [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Confetti Cake]](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT-CC.png?v=1714838052&width=1445)
![Confetti Cake [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment in Confetti Cake and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNHERO-CC_8cf6ba76-dbae-44ab-a0e9-318dc215c57b.jpg?v=1714838052&width=1445)
![[A close up of a model wearing Tower 28 Beauty's LipSoftie™ Lip Treatment in Confetti Cake on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGNMOOD-CC_d19060d1-8a10-4825-8497-ad81941af803.jpg?v=1714838052&width=1445)
![LipSoftie® Lip Treatment](http://www.tower28beauty.com/cdn/shop/files/PACKSHOT_1.png?v=1719262090&width=1445)
![Set [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment from the Set and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/QUAD_1.jpg?v=1719261895&width=1445)
![Set [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment from the Set and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/TEXTURE_SWATCH_2.jpg?v=1719261895&width=1445)
![Set [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment from the Set and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGN_HERO_-_BOV.jpg?v=1719261899&width=1445)
![Set [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment from the Set and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGN_HERO_-_WK.jpg?v=1719261895&width=1445)
![Set [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment from the Set and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGN_HERO_-_DDL.jpg?v=1719261899&width=1445)
![Set [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment from the Set and wearing it on her lips]](http://www.tower28beauty.com/cdn/shop/files/CAMPAIGN_HERO_-_UV.jpg?v=1719261899&width=1445)
![[Shared: Tinted shades of the Tower 28 Beauty LipSoftie™ Lip Treatment applied on three different skin tones]](http://www.tower28beauty.com/cdn/shop/files/LipSoftieShadeFamily_1.png?v=1719262090&width=1445)
![[Shared: Product texture swatches of Tower 28 Beauty LipSoftie™ Lip Treatment on a white background]](http://www.tower28beauty.com/cdn/shop/files/TEXTURESWATCH-LIPSOFTIE_3.jpg?v=1719262090&width=1445)
![[Shared: The results of Tower 28 Beauty LipSoftie™ Lip Treatment clinical studies listed out]](http://www.tower28beauty.com/cdn/shop/files/CLINICALRESULTS_3.jpg?v=1719262090&width=1445)
![[Shared: Before and after photos of 2 different lips showing the hydrating effects of Tower 28 Beauty LipSoftie™ Lip Treatment]](http://www.tower28beauty.com/cdn/shop/files/LS_BA_QUAD-1WEEK-2.jpg?v=1719262090&width=1445)
![[Shared: Before and after photos of 2 different lips showing the hydrating effects of Tower 28 Beauty LipSoftie™ Lip Treatment]](http://www.tower28beauty.com/cdn/shop/files/LS_BA_QUAD-OVERNIGHT.jpg?v=1719262090&width=1445)
![[Shared: Before and after photos of 2 different lips showing the hydrating effects of Tower 28 Beauty LipSoftie™ Lip Treatment]](http://www.tower28beauty.com/cdn/shop/files/LS_BA_QUAD-1WEEK-1_1.jpg?v=1719262090&width=1445)
![SOS Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade SOS Vanilla]](http://www.tower28beauty.com/cdn/shop/files/MODELQUAD-SOS_1.jpg?v=1719262090&width=1445)
![[The benefits of Tower 28 Beauty LipSoftie™ Lip Treatment SOS Vanilla explained]](http://www.tower28beauty.com/cdn/shop/files/POD_-_WATERMELON_KIWI.jpg?v=1722534005&width=1445)
![[The key ingredients of Tower 28 Beauty LipSoftie™ Lip Treatment SOS Vanilla listed out]](http://www.tower28beauty.com/cdn/shop/files/INGREDIENTINFOGRAPHIC-SOS_1.jpg?v=1722545952&width=1445)
![[The benefits of Tower 28 Beauty LipSoftie™ Lip Treatment Watermelon Kiwi explained]](http://www.tower28beauty.com/cdn/shop/files/POD-WATERMELONKIWI_1.jpg?v=1722545952&width=1445)
![[The key ingredients of Tower 28 Beauty LipSoftie™ Lip Treatment Watermelon Kiwi listed out]](http://www.tower28beauty.com/cdn/shop/files/INGREDIENTINFOGRAPHIC-WK_1_1.jpg?v=1722545952&width=1445)
![[The benefits of Tower 28 Beauty LipSoftie™ Lip Treatment Blood Orange Vanilla explained]](http://www.tower28beauty.com/cdn/shop/files/POD-BLOODORANGEVANILLA_1.jpg?v=1722545952&width=1445)
![[The key ingredients of Tower 28 Beauty LipSoftie™ Lip Treatment Blood Orange Vanilla listed out]](http://www.tower28beauty.com/cdn/shop/files/INGREDIENTINFOGRAPHIC-BOV_1.jpg?v=1722545952&width=1445)
![[The benefits of Tower 28 Beauty LipSoftie™ Lip Treatment Blood Dulce de Leche explained]](http://www.tower28beauty.com/cdn/shop/files/POD-DULCEDELECHE_1.jpg?v=1722545952&width=1445)
![[The key ingredients of Tower 28 Beauty LipSoftie™ Lip Treatment Duche de Leche listed out]](http://www.tower28beauty.com/cdn/shop/files/INGREDIENTINFOGRAPHIC-DDL_1.jpg?v=1722545952&width=1445)
![[The benefits of Tower 28 Beauty LipSoftie™ Lip Treatment Ube Vanilla explained]](http://www.tower28beauty.com/cdn/shop/files/POD-UBEVANILLA_1.jpg?v=1722545952&width=1445)
![[The benefits of Tower 28 Beauty LipSoftie™ Lip Treatment Confetti Cake explained]](http://www.tower28beauty.com/cdn/shop/files/POD-CC_b46bd757-c5f9-4190-9092-3ee19a60fd30.jpg?v=1722545952&width=1445)
![[The key ingredients of Tower 28 Beauty LipSoftie™ Lip Treatment Confetti Cake listed out]](http://www.tower28beauty.com/cdn/shop/files/INGREDIENTINFOGRAPHIC-CC_de3b27e9-f736-4990-b807-84320272046c.jpg?v=1722545952&width=1445)
![[The key ingredients of Tower 28 Beauty LipSoftie™ Lip Treatment Ube Vanilla listed out]](http://www.tower28beauty.com/cdn/shop/files/INGREDIENTINFOGRAPHIC-UV_1.jpg?v=1722545952&width=1445)
![[Tower 28 Beauty LipSoftie™ Lip Treatment in Ube Vanilla has 100% recycled plastic packaging.]](http://www.tower28beauty.com/cdn/shop/files/EARTH-SENSITIVE-UV_1.jpg?v=1722545952&width=1445)
![[Tower 28 Beauty LipSoftie™ Lip Treatment in Ducle de Leche has 100% recycled plastic packaging.]](http://www.tower28beauty.com/cdn/shop/files/EARTH-SENSITIVE-DDL_1.jpg?v=1722545952&width=1445)
![[Tower 28 Beauty LipSoftie™ Lip Treatment in Blood Orange Vanilla has 100% recycled plastic packaging.]](http://www.tower28beauty.com/cdn/shop/files/EARTH-SENSITIVE-BOV_1.jpg?v=1722545952&width=1445)
![[Tower 28 Beauty LipSoftie™ Lip Treatment in Confetti Cake has 100% recycled plastic packaging.]](http://www.tower28beauty.com/cdn/shop/files/EARTH-SENSITIVE-CC_32efecfc-1de7-41b1-8e03-b02cf9a07268.jpg?v=1722545952&width=1445)
![[Tower 28 Beauty LipSoftie™ Lip Treatment in Watermelon Kiwi has 100% recycled plastic packaging.]](http://www.tower28beauty.com/cdn/shop/files/EARTH-SENSITIVE-WK_1.jpg?v=1722545952&width=1445)
![[Tower 28 Beauty LipSoftie™ Lip Treatment in SOS Vanilla has 100% recycled plastic packaging.]](http://www.tower28beauty.com/cdn/shop/files/EARTH-SENSITIVE_1.jpg?v=1722545952&width=1445)
![LipSoftie® Lip Treatment](http://www.tower28beauty.com/cdn/shop/files/LipSoftieGiftSet.png?v=1722545952&width=1445)
![LipSoftie® Lip Treatment](http://www.tower28beauty.com/cdn/shop/files/BeachPleaseShadeFamily_1_aa5808a4-5fe2-4fe5-8302-52cef985fdc5.jpg?v=1722545952&width=1445)
LipSoftie® Lip Treatment
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This vegan formula is derm-approved + 100% clinically proven to heal and repair dry lips.
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16109.jpg?height=628&v=1706653675)
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16110.jpg?height=426&v=1706653688)
The Best Lip Treatment!
"My lips have never felt this healthy and or looked this supple before! This products feels so nice on my lips. It's smooth and not sticky at all. I love that this product contains quality ingredients like Shea Butter and Jojoba Oil, and that it's completely vegan and cruelty-free! I absolutely recommend this product and I can't wait to try more from Tower 28!"
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16117.jpg?height=628&v=1706653736)
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16118.jpg?height=426&v=1706653747)
A must have for dry, cracked lips!
"I have dry, chapped lips that crack especially during the colder months and the LipSoftie Lip Treatment saved my lips with no irritation... It has a lightweight texture that doesn't feel sticky. I enjoy wearing it during the day and at night as a lip mask. The LipSoftie is another great addition to the SOS line!"
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16115.jpg?height=628&v=1706653792)
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16116.jpg?height=426&v=1706653802)
Best Hydrating Lippie in the GAME
"Used it for 3 days & my lips were so unbelievably soft then day 5 I started noticing my chapped inner lips were finally disappearing which I’ve tried everything & nothing worked till now. No exaggerating. This is probably the best hydrating lip treatment & my newest obsession where I’ll be constantly hooked with at my finger tips."
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16111_1.jpg?height=628&v=1706653857)
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16112_1.jpg?height=426&v=1706653867)
SO HYDRATING!
"One of the first things I noticed about the product was how hydrating it is! I hate sticky lip products but this was not sticky AT ALL. It feels so nice and hydrating on the lips and you can really tell it’s moisturizing."
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16121.jpg?height=628&v=1707760255)
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16122.jpg?height=426&v=1707760266)
HOLY GRAIL lip treatment.
"This lip treatment saved my lips. I have been suffering with dry, peeling lips & after using this my lips are hydrated and soft again. It lasts a really long time on the lips & doesn’t dry them out like other treatments (I have tried SO many). It’s also not sticky at all! It feels so luxurious on my lips and smells amazing. I love it so much, I have to collect all of them!"
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16119.jpg?height=628&v=1707760430)
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16120.jpg?height=426&v=1707760447)
This product honestly saved my lips.
"This product honestly saved my lips especially during this weird transition between winter and spring where my dry skin/lips would normally flare up. The lip balm soaks into my lips beautifully, rather than sit on top, which is a major part in what I look for in a lip balm. It also lasts for about a couple hours on me, and keeps my lips soft for a few more hours ahead."
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16113_1.jpg?height=628&v=1706653970)
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16114_2.jpg?height=426&v=1706675358)
A New Staple!
"This product is AMAZING! It really has a lasting hydrating effect. I have been using it both overnight and during the day and can see a noticeable difference in how soft my lips are (and not just in the hour or two after application like other alternatives)."
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16107_1.jpg?height=628&v=1706654044)
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16108_1.jpg?height=426&v=1706654043)
Soft lips ALL DAY
"I have lips that will peel and get crusty overnight if I don’t use a lip mask. I use it once in the morning and once at night. My lips have never felt so soft during the day! My lipstick looks flawless when I use this the night before. Plus, the smell is SO GOOD. It reminds me of a lip balm I loved as a teen but was discontinued. This is my new go to lip product!!"
The Best Lip Treatment!
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16109.jpg?v=1706653675&width=628)
Before
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16110.jpg?v=1706653688&width=628)
After
"My lips have never felt this healthy and or looked this supple before! This products feels so nice on my lips. It's smooth and not sticky at all. I love that this product contains quality ingredients like Shea Butter and Jojoba Oil, and that it's completely vegan and cruelty-free! I absolutely recommend this product and I can't wait to try more from Tower 28!"
A must have for dry, cracked lips!
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16117.jpg?v=1706653736&width=628)
Before
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16118.jpg?v=1706653747&width=628)
After
"I have dry, chapped lips that crack especially during the colder months and the LipSoftie Lip Treatment saved my lips with no irritation... It has a lightweight texture that doesn't feel sticky. I enjoy wearing it during the day and at night as a lip mask. The LipSoftie is another great addition to the SOS line!"
Best Hydrating Lippie in the GAME
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16115.jpg?v=1706653792&width=628)
Before
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16116.jpg?v=1706653802&width=628)
After
"Used it for 3 days & my lips were so unbelievably soft then day 5 I started noticing my chapped inner lips were finally disappearing which I’ve tried everything & nothing worked till now. No exaggerating. This is probably the best hydrating lip treatment & my newest obsession where I’ll be constantly hooked with at my finger tips."
SO HYDRATING!
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16111_1.jpg?v=1706653857&width=628)
Before
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16112_1.jpg?v=1706653867&width=628)
After
"One of the first things I noticed about the product was how hydrating it is! I hate sticky lip products but this was not sticky AT ALL. It feels so nice and hydrating on the lips and you can really tell it’s moisturizing."
HOLY GRAIL lip treatment.
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16121.jpg?v=1707760255&width=628)
Before
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16122.jpg?v=1707760266&width=628)
After
"This lip treatment saved my lips. I have been suffering with dry, peeling lips & after using this my lips are hydrated and soft again. It lasts a really long time on the lips & doesn’t dry them out like other treatments (I have tried SO many). It’s also not sticky at all! It feels so luxurious on my lips and smells amazing. I love it so much, I have to collect all of them!"
This product honestly saved my lips.
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16119.jpg?v=1707760430&width=628)
Before
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16120.jpg?v=1707760447&width=628)
After
"This product honestly saved my lips especially during this weird transition between winter and spring where my dry skin/lips would normally flare up. The lip balm soaks into my lips beautifully, rather than sit on top, which is a major part in what I look for in a lip balm. It also lasts for about a couple hours on me, and keeps my lips soft for a few more hours ahead."
A New Staple!
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16113_1.jpg?v=1706653970&width=628)
Before
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16114_2.jpg?v=1706675358&width=628)
After
"This product is AMAZING! It really has a lasting hydrating effect. I have been using it both overnight and during the day and can see a noticeable difference in how soft my lips are (and not just in the hour or two after application like other alternatives)."
Soft lips ALL DAY
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16107_1.jpg?v=1706654044&width=628)
Before
![](http://www.tower28beauty.com/cdn/shop/files/Frame_16108_1.jpg?v=1706654043&width=628)
After
"I have lips that will peel and get crusty overnight if I don’t use a lip mask. I use it once in the morning and once at night. My lips have never felt so soft during the day! My lipstick looks flawless when I use this the night before. Plus, the smell is SO GOOD. It reminds me of a lip balm I loved as a teen but was discontinued. This is my new go to lip product!!"
F.A.Q.
What does LipSoftie® Lip Treatment feel like on my lips?
What is the best way to use the dome applicator for LipSoftie® Lip Treatment?
Is LipSoftie® Lip Treatment vegan + cruelty free?
What is the difference between LipSoftie® Lip Treatment, ShineOn Lip Jelly, and JuiceBalm Tinted Lip Balm?
LipSoftie™ IRL
- MFMaria Fernanda G L.Verified ReviewerReviewingLipSoftie® Lip TreatmentI recommend this productSkin Tone LightWhat Did You Like About This Product? Color, Finish, Easy To Blend, Did Not Irritate My SkinWould You Recommend This Product? YesRated 5 out of 5 stars3 weeks agoIt changed my perspective🖤
I have the Ube Vanilla, let me tell you that I’ve never been so much of a lip care girl but after this? It has opened my eyes to a brand new world
Was this helpful? - CCourtneyVerified ReviewerReviewingLipSoftie® Lip TreatmentI recommend this productSkin Tone LightWhat Did You Like About This Product? Finish, ColorWould You Recommend This Product? YesRated 5 out of 5 stars1 month agothe best treatment
finally talked myself into get this and gosh I'm glad. first off, the light scent is perfect. Second off, it's so nourishing and soft. love the color selections on this!
Was this helpful? - SKStacey K.ReviewingLipSoftie® Lip TreatmentI recommend this productRated 5 out of 5 stars2 months agoComing with me every where!
I love how hydrating and refreshing this lip softie is. It gives that pretty shine and all the lip love you need in a lip treatment. I am pretty much obsessed with how it feels. It doesn’t pill or feel heavy. it is very light weight. I can’t get enough and im’ pretty sure I need the whole collection,now!
Was this helpful? - RGRemi G.ReviewingLipSoftie® Lip TreatmentI recommend this productRated 5 out of 5 stars2 months agoBest Lip Treatment!!
This lippy is so amazing! When I received it in the mail I hurried to open it because I know it was gonna be good because it’s from tower 28! The before and after on my lips has a big difference! And I really like the color and it Matt he’s on my lips! The packaging is cute like always and the lippy overall was the best lippy I’ve tried
Was this helpful? - APAshley P.ReviewingLipSoftie® Lip TreatmentI recommend this productRated 5 out of 5 stars3 months agoDaily Must Have!!!
I love love love this lippie! I have the watermelon kiwi in the lipsofie and I’ve been using it for a couple weeks now and it has left my lips very moisturized and soft! This is such a great summer scent! Can’t wait to get the other scents!!! Great product and for a great price!!!! Daily must have!!
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