Your (Sensitive)
Face Here

Your (Sensitive)
Face Here

A safe space for sensitive skin. Feelings welcome.

More than 50% of people report having sensitive skin. 1 in 10 people will develop eczema in their lifetime. At Tower 28, sensitive skin isn’t an afterthought. It’s the starting point for everything we do. That’s why we are inviting you to be the face of our next campaign. Eczema, acne, rosacea, psoriasis, come as you are: flakes, flare-ups and all.

[A photo of Amy Liu, founder and CEO of Tower 28 Beauty, outdoors in natural lighting.]
[A photo of Amy Liu, founder and CEO of Tower 28 Beauty, outdoors in natural lighting.]

An Open Casting Call for The Sensitive Skin Community

Dear Sensitive Skin-Havers, You Are Not Alone.

As an eczema-warrior for my entire adult life, I rarely see beauty imagery that features skin 
like mine. It has left me feeling embarrassed. Angry. Frustrated. Insecure.


I have missed job opportunities, dates, good times and more because I didn’t want to show my red, itchy eczema face and body.

That’s why I created Tower 28 Beauty. To be a safe space for sensitive skin.
Clean, non-irritating and high-performance, we are 100% compliant with the National Eczema Association’s ingredient guidelines.


We invite you to be the face of our next campaign. Eczema, acne, rosacea, psoriasis, come as you are: flakes, flare-ups and all.


Remember, it’s okay to be sensitive.

- Amy Liu, CEO & Founder of Tower 28 Beauty