Go-To Set

Name: Go-To Set
Brand: Tower 28 Beauty
SKU: T008-38-0000
Price: 56.0 USD
Availability: InStock
Rating: 4.7 (2279 reviews)

DERMATOLOGIST-APPROVED, CLINICALLY-TESTED, NON-IRRITATING

Makeup That Won't Break You Out.

F.A.Q.

Can I customize my Tower 28 Go-To Set?

Absolutely! You can mix and match your favorite colors above. Not sure which colors to get? You can take our 3 mins Product Quiz linked in our navigation!

Is the Tower 28 Go-To Set vegan + cruelty-free?

Yes! Everything in the Tower 28 Go-To Set is formulated without animal byproducts, and never tested on animals. ALL Tower 28 products are vegan & cruelty-free.

4.7

Rated 4.7 out of 5 stars

Based on 2,279 reviews

Total 5 star reviews: 1.9k Total 4 star reviews: 224 Total 3 star reviews: 92 Total 2 star reviews: 40 Total 1 star reviews: 49

92%would recommend these products

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2,279 reviews

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syynnaah
Verified Buyer
Reviewing
BeachPlease Cream Blush
I recommend this product
Skin Tone Tan
What Did You Like About This Product? Staying Power, Easy To Blend, Color
Would You Recommend This Product? Yes
Rated 5 out of 5 stars
1 week ago
Love it!
I personally love the color/shade of red in makeup so it was inevitable for me to get this blush---WORTH IT.
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IA
Inellis A.
Verified Reviewer
Reviewing
Swipe Serum Concealer
I recommend this product
Skin Challenges Redness, Hyperpigmentation
What Did You Like About This Product? Coverage, Easy to Blend, Finish, Lasting Power, Skincare Benefits
Would You Recommend This Product? Yes
Rated 5 out of 5 stars
1 month ago
The best concealer !!!
I have never loved a concealer more than I love this one! Honestly guys, I’ve been using the crap out of this concealer for myself every single day, just to make sure that it was one that I absolutely loved, and I absolutely love it! It is super buildable, but the best part about it is that it’s so hydrating! It is great to wear all throughout the day and doesn’t dwell your skin out at all. I never had an issue with the concealer near the under eye, or anywhere else on the face- and I use it on myself and my clients, definitely a kit staple. Highly recommend this.
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LS
Luke S.
Verified Buyer
Reviewing
BeachPlease Cream Blush
I recommend this product
Skin Tone Fair
What Did You Like About This Product? Easy To Blend, Did Not Irritate My Skin, Color
Would You Recommend This Product? Yes
Rated 5 out of 5 stars
1 month ago
BeachPlease Cream Blush
So pretty and perfect for my skin-tone, I have been using the wrong blushes this whole time. I have to put water on it to make it easier to apply and blend but it is so pretty and worth it.
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DW
Danna W.
Verified Buyer
Reviewing
MakeWaves® Mascara
I recommend this product
Lash Type Long
What Did You Like About This Product? Did Not Irritate Eyes, Color
Would You Recommend This Product? Yes
Rated 5 out of 5 stars
2 months ago
Love this
Best mascara I have ever bought and I’ve bought almost all of them💯
Never had a single clump using this! So far it doesn’t flake either!! 🤯
I love this so much I’m totally sold. I have tried so many different from extremely expensive to the drug store brand even and this is so clean and doesn’t flake, I love it.
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Diana
Verified Reviewer
Reviewing
Swipe Serum Concealer
I recommend this product
Skin Challenges Chronic Sensitivity (Eczema, Rosacea, etc.), Redness, Acne/Blemishes, Texture, Hyperpigmentation
What Did You Like About This Product? Easy to Blend, Coverage, Skincare Benefits, Lasting Power, Didn't Irritate My Skin
Would You Recommend This Product? Yes
Rated 5 out of 5 stars
2 months ago
Hormonal Acne/Mental Health
Here’s an enhanced version of your message:
After struggling with hormonal acne for years, I developed a fear of wearing makeup, convinced it only worsened my breakouts. Two years ago, I gave it up entirely, which led to a depressive disorder and isolation because showing my irritated skin was too embarrassing. I began to focus on repairing my skin barrier, and a few months later, my skin started to clear. I thought, “Maybe I can try makeup again?” but my intrusive thoughts kept me from feeling confident enough to do so.
This year, I started researching non-comedogenic products made for sensitive, acne-prone skin, and that’s when I discovered Tower 28 Beauty. My life changed after purchasing the Swipe Serum Concealer. For the first time, I didn’t feel guilty, anxious, or overwhelmed about wearing makeup—it became a safe space for my thoughts. Now, I feel confident wearing makeup because of Tower 28. I’ve embraced myself, found joy in wearing makeup again, and no longer feel the need to rush home to cleanse my face, worrying that it will cause more breakouts. I am so grateful for this brand. Btw the swipe serum is enough for me, I don’t own a foundation. 💜
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