IRL Events

WHAT: The T28 team visits the University of Florida to celebrate the launch of GetSet Pressed Powder + the start of the school year!

✨ First 50 people will receive a FREE GetSet PR Box.

✨ Get mini donuts and more freebies on us!

WHERE: University of Florida: Gainesville, FL 32611

WHEN: 11am – 3pm at Reitz Union, 4pm – 8pm at O’Connell Center.

RSVP HERE

WHAT: Join the T28 in the Palisades Village to celebrate the launch of GetSet Pressed Powder in our hometown of Los Angeles!

✨ First 50 people will receive a FREE GetSet PR Box.

✨ Get mini donuts and more freebies on us!

✨ Spend $150 at Favorite Daughter and get a FREE MakeWaves Mascara.

WHERE: Favorite Daughter Palisades Village: 15225 Palisades Village Ln Suite Space 5-112A, Pacific Palisades, CA 90272

WHEN: August 17th, 1-3pm.

RSVP HERE

WHAT: Celebrate the launch of T28's GetSet Pressed Powder with the team at Sephora, in The Woodlands Mall.

✨ Free samples for all!

✨ Spend $28+ and get FREE Mini Powdered Donuts.

✨Spend $50+ and get a free GetSet Powder Puff Duo.

WHERE: Sephora at The Woodlands Mall in Houston, TX: 1201 Lake Woodlands Dr
The Woodlands, TX 77380

WHEN: Saturday, Aug 24th 11-7pm and Sunday, August 25th 12-6pm.

RSVP HERE

Get notified about all our IRL events!

  • Iced XOXO Lip Jelly [The Tower 28 Beauty ShineOn Lip Jelly in the shade Iced XOXO] Iced XOXO Lip Jelly [The Tower 28 Beauty ShineOn Lip Jelly in the shade Iced XOXO shown on different skin tones.]
    Limited Edition

    Iced XOXO Lip Jelly

    Limited Edition Lip Gloss with Shimmer

    Iced XOXO
  • Jumbo [Tower 28 Beauty SOS Recovery Cream in Jumbo Size]
    Standard [Tower 28 Beauty SOS Recovery Cream in Standard Size]
    [Shared: Tower 28 Beauty SOS Recovery Cream]

    SOS Recovery Cream

    Barrier Recovery Moisturizer with Ceramides

    Size
    Jumbo
  • Finest Hour [Tower 28 Beauty's BeachPlease Cream Blush in the shade Finest Hour]
    Dream Hour [Tower 28 Beauty's BeachPlease Cream Blush in the shade Dream Hour]
    Party Hour [Tower 28 Beauty's BeachPlease Cream Blush in the shade Party Hour]
    Magic Hour [Tower 28 Beauty's BeachPlease Cream Blush in the shade Magic Hour]
    Golden Hour [Tower 28 Beauty's BeachPlease Cream Blush in the shade Golden Hour]
    Happy Hour [Tower 28 Beauty's BeachPlease Cream Blush in the shade Happy Hour]
    Rush Hour [Tower 28 Beauty's BeachPlease Cream Blush in Rush Hour]
    Power Hour [Tower 28 Beauty BeachPlease Cream Blush in shade Power Hour]
    After Hours [Tower 28 Beauty's BeachPlease Cream Blush in the shade After Hours]
    Office Hours [Tower 28 Beauty's BeachPlease Cream Blush in the shade Office Hours]
    Magic Hour [Tower 28 Beauty's BeachPlease Cream Blush in the shade Magic Hour]

    BeachPlease Cream Blush

    Luminous Cheek + Lip Color

    Shade
    FINEST HOUR
  • Shade: Jet [The Tower 28 Beauty MakeWaves™ Mascara in the shade Jet.]
    Shade: Drift [The Tower 28 Beauty MakeWaves™ Mascara in the shade Drift.]
    Shade: Jet [The Tower 28 Beauty MakeWaves Mini Mascara in the shade Jet.]
    [Shared]
    Shade: Drift [The Tower 28 Beauty MakeWaves™ Mascara in the shade Drift.]
    Bestseller

    MakeWaves® Mascara

    Lengthening + Volumizing Mascara

    Color
    Jet
  • Ube Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Ube Vanilla]
    Dulce de Leche [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Dulce de Leche]
    Watermelon Kiwi [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Watermelon Kiwi]
    Blood Orange Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Blood Orange Vanilla]
    SOS Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade SOS Vanilla]
    LipSoftie® Lip Treatment Set [The Tower 28 Beauty LipSoftie® Lip Treatment Set includes 4 flavors. ]
    Confetti Cake [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Confetti Cake]
    [Tower 28 Beauty Lil’ Softies Mini Set]
    Ube Vanilla [A close up of a model holding Tower 28 Beauty's LipSoftie™ Lip Treatment in Ube Vanilla and wearing it on her lips]

    LipSoftie® Lip Treatment

    Tinted Lip Treatment Balm

    Shade
    Ube Vanilla
  • [Shared: Tower 28 Beauty SOS Bestsellers Kit] [Shared: Tower 28 Beauty SOS Bestsellers Kit includes a full-size SOS Spray]
    Save $16

    SOS Rescue Bestsellers Kit

    Limited Edition Skincare Trio

    Default Title
  • Shade: Palisades Pink [The Tower 28 Beauty GetSet Blur + Set Pressed Powder in the shade Palisades Pink]
    Shade: Translucent Trestles [The Tower 28 Beauty GetSet Blur + Set Pressed Powder in the shade Translucent Trestles]
    Shade: Balboa Banana [The Tower 28 Beauty GetSet Blur + Set Pressed Powder in the shade Balboa Banana]
    Shade: Hermosa Honey [The Tower 28 Beauty GetSet Blur + Set Pressed Powder in the shade Hermosa Honey]
    GetSet™ Pressed Powder
    TikTok Viral

    GetSet™ Pressed Powder

    Instantly Blurred and Smoothed Skin

    Shade
    Palisades Pink
  • 4oz [Tower 28 Beauty SOS Rescue Spray in 4oz]
    SOS Spray Duo [Shared: Tower 28 Beauty's SOS Spray Duo which features SOS Daily Rescue Spray 4oz and 1oz.]
    Refill [Tower 28 Beauty SOS Rescue Spray in Refill size]
    1oz [Tower 28 Beauty SOS Rescue Spray in 1oz]
    [Shared: Tower 28 Beauty SOS Rescue Spray in 1oz, 4oz, and 12 oz]
    Bestseller

    SOS Rescue Spray

    Toner Treatment with Hypochlorous Acid

    Size
    Standard
  • 05 Fairfax [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax]
    10 Larchmont [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont]
    13 La Cienega [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega]
    15 Melrose [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 15 Melrose]
    18 Montana [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 18 Montana]
    20 Mulholland [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland]
    25 Ocean Park [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park]
    30 PCH [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 30 PCH]
    35 Point Dume [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume]
    38 Pomona [Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 38 Pomona]
    SunnyDays™ Tinted SPF 30

    SunnyDays™ Tinted SPF 30

    Sun Protection + Complexion Coverage

    Shade
    05 Fairfax
  • 4.0 DTLA [Tower 28 Beauty Swipe Serum Concealer in the shade 4.0 DTLA]
    1.0 BH [Tower 28 Beauty Swipe Serum Concealer in the shade 1.0 BH]
    2.0 BU [Tower 28 Beauty Swipe Serum Concealer in the shade 2.0 BU]
    3.0 CC [Tower 28 Beauty Swipe Serum Concealer in the shade 3.0 CC]
    5.0 EP [Tower 28 Beauty Swipe Serum Concealer in the shade 5.0 EP]
    6.0 IE [Tower 28 Beauty Swipe Serum Concealer in the shade 6.0 IE]
    7.0 KTOWN [Tower 28 Beauty Swipe Serum Concealer in the shade 7.0 KTOWN]
    8.0 LBC [Tower 28 Beauty Swipe Serum Concealer in the shade 8.0 LBC]
    9.0 MDR [Tower 28 Beauty Swipe Serum Concealer in the shade 9.0 MDR]
    10.0 NOHO [Tower 28 Beauty Swipe Serum Concealer in the shade 10.0 NOHO]
    Swipe Serum Concealer

    Swipe Serum Concealer

    All-Over Hydrating Concealer

    Shade
    4.0 DTLA
  • SOS Complete Routine [Shared: Tower 28 Beauty's SOS Complete Routine which features SOS Daily Balancing Gel Cleanser, SOS Daily Rescue Spray, and SOS Barrier Cream. Shared] [Shared: Tower 28 Beauty SOS Routine]
    Save $16

    SOS 3-Step Skincare Set

    3-Step Skincare Routine

    Default Title
  • [Shared: Tower 28 Beauty SOS Daily Balancing Gel Cleanser] [Shared: Tower 28 Beauty SOS Daily Balancing Gel Cleanser]
    New

    SOS Gel Cleanser

    Balancing + Removes Makeup

    5 OZ / 150 ML
  • Pistachio [The Tower 28 Beauty ShineOn Lip Jelly in the shade Pistachio]
    Iced XOXO [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Iced XOXO]
    XOXO [The Tower 28 Beauty ShineOn Lip Jelly in the shade XOXO]
    Chill [The Tower 28 Beauty ShineOn Lip Jelly in the shade Chill]
    Magic [The Tower 28 Beauty ShineOn Lip Jelly in the shade Magic]
    Sesame [The Tower 28 Beauty ShineOn Lip Jelly in the shade Sesame]
    Fire [The Tower 28 Beauty ShineOn Lip Jelly in the shade Fire]
    Spicy [The Tower 28 Beauty ShineOn Lip Jelly in the shade Spicy]
    Wild [The Tower 28 Beauty ShineOn Lip Jelly in the shade Wild]
    Coconut [The Tower 28 Beauty ShineOn Lip Jelly in the shade Coconut]
    Magic [A model wearing the Tower 28 Beauty ShineOn Lip Jelly in the shade Magic on her lips]

    ShineOn Lip Jelly

    Non-Sticky Lip Gloss

    Shade
    Pistachio
  • Shade: Sesame [The Tower 28 Beauty ShineOn Lip Jelly in the shade Sesame]
    Pistachio [The Tower 28 Beauty ShineOn Lip Jelly in the shade Pistachio]
    Coconut [The Tower 28 Beauty ShineOn Lip Jelly in the shade Coconut]
    Cashew [The Tower 28 Beauty ShineOn Lip Jelly in the shade Cashew]
    Oat [The Tower 28 Beauty ShineOn Lip Jelly in the shade Oat]
    Almond [The Tower 28 Beauty ShineOn Lip Jelly in the shade Almond]
    Cashew [Closeup photo of a girl smiling with very glossy lips, wearing the Tower 28 Beauty ShineOn Milky Lip Jelly shade in Cashew (a milky rosy-brown), and holding an acrylic slim lip gloss tube with "Tower 28" logo over her eye]

    ShineOn Milky Lip Jelly

    Non-Sticky Lip Gloss

    Shade
    SESAME
  • Shade: Check Me Out [The Tower 28 Beauty OneLiner in the shade Check Me Out]
    Shade: Paint My Number [The Tower 28 Beauty OneLiner in the shade Paint My Number]
    Shade: Color Me Fine [The Tower 28 Beauty OneLiner in the shade Color Me Fine]
    Shade: Fill Me In [The Tower 28 Beauty OneLiner in the shade Fill Me In]
    Shade: Draw Me [The Tower 28 Beauty OneLiner Lip Liner in the shade Draw Me]
    Shade: Work of Art [The Tower 28 Beauty OneLiner Lip Liner in the shade Work of Art]
    Shade: Gift Set [The Tower 28 Beauty OneLiner in the set]
    OneLiner® Lip Liner
    New Shades

    OneLiner® Lip Liner

    High-Pigment Lip + Eye Liner

    Shade
    Check Me Out