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SOS Vanilla

SOS LipSoftie® Lip Treatment

SOS LipSoftie® Lip Treatment

4.8
Rated 4.8 out of 5 stars
973
 • 0.38 fl oz / 11 mL
Shade:
SOS Vanilla  - Clear

A clinically-tested + derm-approved vegan lip treatment that delivers the intense hydration of a lip mask to rescue dry, chapped lips.

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  • 💧Instantly Hydrating
  • 💋Prevents Dry Lips
  • Soft Shine Finish
  • 😋Food-Grade Flavor
  • 📝Clinically-Proven
  • 👩‍⚕️Derm-Approved

Tell Me More

Designed for sensitive, irritated lips, this cushiony treatment balm delivers instant comfort + long-lasting hydration for smooth, softie lips.

LipSoftie® Lip Treatment is made with a blend of four soothing restorative oils and lysine, it’s non-sticky and made with food-grade flavor to avoid further drying out lips.

Ingredients

Shea Butter: Boosts lip hydration and soothes skin.

Jojoba Oil: Locks in moisture to keep lips soft and supple.

Lysine: Prevents dryness and helps to smooth + soften lips.

Hydrogenated Polyisobutene, Polybutene, Diisostearyl Malate, Hydrogenated Soybean Oil, Hydrogenated Olive Oil, Polyhydroxystearic Acid, Hydrogenated Jojoba Oil, Ethylene/Propylene/Styrene Copolymer, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Lauroyl Lysine, Butyrospermum Parkii (Shea) Butter, Ricinus Communis (Castor) Seed Oil, Caprylyl Glycol, Tocopherol, Ethylhexylglycerin, Phytosterols, Tocopheryl Acetate, Butylene/Ethylene/Styrene Copolymer, Simmondsia Chinensis (Jojoba) Seed Oil, Glycine Soja (Soybean) Oil, Cocos Nucifera (Coconut) Oil, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Flavor (Aroma), Benzyl Alcohol, Benzyl Benzoate, Iron Oxides (Ci 77491, Ci 77499), Red 6 (Ci 15850).

How To Use

Lather on for hydration and comfort. Use at night for an overnight mask. 

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SOS LipSoftie® Lip Treatment

SOS Vanilla

SOS LipSoftie® Lip Treatment

SOS Vanilla

This vegan formula is derm-approved + 100% clinically proven to heal and repair dry lips.

F.A.Q.

What does LipSoftie® Lip Treatment feel like on my lips?

LipSoftie® is a cushiony, soft non-sticky, lip treatment and it feels like a big hug for chapped lips.

What is the best way to use the dome applicator for LipSoftie® Lip Treatment?

We love a good throwback! LipSoftie®'s dome-shaped applicator is inspired by vintage lip balms (IYKYK). Apply the dome applicator directly onto your lips, squeeze to dispense product, and glide across for a smooth and even application.

Is LipSoftie® Lip Treatment vegan + cruelty free?

Yes, LipSoftie® Lip Treatment is formulated without animal byproducts, and never tested on animals. ALL Tower 28 products are vegan & cruelty-free.

What is the difference between LipSoftie® Lip Treatment, ShineOn Lip Jelly, and JuiceBalm Tinted Lip Balm?

LipSoftie® is a lip treatment that offers the hydration of a lip mask with a sweet sheer tint. JuiceBalm Lip Balm is a hydrating stick formula for easy application on-the-go and ShineOn Lip Jelly, on the other hand, is more similar to a lip gloss with a doe-foot applicator and jelly formula. All three are incredibly hydrating and juicy on the lips!
4.8
Rated 4.8 out of 5 stars
Based on 973 reviews
Total 5 star reviews: 810 Total 4 star reviews: 131 Total 3 star reviews: 20 Total 2 star reviews: 4 Total 1 star reviews: 8
97%would recommend these products
Slide 1 selected
973 reviews
  • M
    Marora
    Verified Reviewer
    Reviewing
    LipSoftie® Lip Treatment
    I recommend this product
    Skin Tone Medium
    What Did You Like About This Product? Finish, Did Not Irritate My Skin, Easy To Blend, Color
    Would You Recommend This Product? Yes
    Rated 4 out of 5 stars
    23 hours ago
    Non-sticky and smells great

    It is a non-sticky lip balm that gives my lips the much needed hydration. I got this in shade Sugar Plum and I love the sheer mauve tint it gives. I see myself reaching out for it over and over again. It has a nice sweet scent to it and to me it is not overpowering. My lips feel super soft after using it and I would love to try other shades in it.

  • F
    Flor
    Verified Reviewer
    Reviewing
    LipSoftie® Lip Treatment
    I recommend this product
    Skin Tone Fair
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    Yesterday
    Extremely cute!!

    I love this lippy. It is extremely cute and hydrating. I love that the color tint I received is similar to my lips so it just gives me a slight pop and shine. I definitely would love to grab this in the future in more intense shades different from my lips. The kind of product you shop for over and over!

  • I
    Irma
    Verified Reviewer
    Reviewing
    LipSoftie® Lip Treatment
    I recommend this product
    Skin Tone Light
    What Did You Like About This Product? Finish, Did Not Irritate My Skin
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    Yesterday
    Super hydrating

    The cool season is definitely making my lips a lot dryer and cracked. This lip balm is truly helping to overcome the dryness. I love that. It has a light tint to it as I love to apply when I go out or at home.

  • JA
    Jorelis A.
    Verified Reviewer
    Reviewing
    LipSoftie® Lip Treatment
    I recommend this product
    Skin Tone Light
    What Did You Like About This Product? Easy To Blend, Finish
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    Yesterday
    The best!

    It left my lips so hydrated, plus the color is beautiful! I loved the packaging because it is very practical.

  • K
    Kulsum
    Verified Buyer
    Reviewing
    LipSoftie® Lip Treatment
    I recommend this product
    Skin Tone Medium
    What Did You Like About This Product? Color, Finish
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    Yesterday
    Amazing!

    I love this product! I love red bean mochi so much so when I saw the limited edition flavor I had to get it! The softie applies smoothly and does wonders for my lips! 😊

Reviews LoadedReviews Added
  • Sugar Plum [The Tower 28 Beauty LipSoftie® Lip Treatment in the shade Sugar Plum]
    Confetti Cake [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Confetti Cake]
    Red Bean Mochi [The Tower 28 Beauty LipSoftie® Lip Treatment in the shade Red Bean Mochi]
    Dulce de Leche [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Dulce de Leche]
    Watermelon Kiwi [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Watermelon Kiwi]
    Blood Orange Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Blood Orange Vanilla]
    Ube Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Ube Vanilla]
    SOS Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade SOS Vanilla]
    [Photo of the Tower 28 Beauty LipSoftie® Deluxe Gift Set on white]
    Sugar Plum [Tower 28 Beauty's LipSoftie® Lip Treatment in Sugar Plum applied on model]
    New

    LipSoftie® Lip Treatment

    Tinted Lip Treatment Balm

    Shade
    Sugar Plum
  • [Shared: Photo of the Tower 28 Beauty LipSoftie® Deluxe Gift Set on white] [Shared: Family group photo of the Tower 28 Beauty LipSoftie® Deluxe Gift Set on white]
    Limited Edition

    LipSoftie® Deluxe Gift Set

    Exclusive + Limited Edition

    Default Title
  • 4oz [Tower 28 Beauty SOS Rescue Spray in 4oz]
    SOS Spray Duo [Shared: Tower 28 Beauty's SOS Spray Duo which features SOS Daily Rescue Spray 4oz and 1oz.]
    Refill [Tower 28 Beauty SOS Rescue Spray in Refill size]
    1oz [Tower 28 Beauty SOS Rescue Spray in 1oz]
    [Shared: Tower 28 Beauty SOS Rescue Spray in 1oz, 4oz, and 12 oz]
    TikTok Viral

    SOS Rescue Spray

    Toner Treatment with Hypochlorous Acid

    Size
    Standard
  • Swipe Serum Concealer

    All-Over Hydrating Concealer

    Shade
    4.0 DTLA
  • ShineOn Lip Jelly

    Non-Sticky Lip Gloss

    Shade
    Pistachio
  • Shade: Jet [The Tower 28 Beauty MakeWaves™ Mascara in the shade Jet.]
    Shade: Drift [The Tower 28 Beauty MakeWaves™ Mascara in the shade Drift.]
    Shade: Jet [The Tower 28 Beauty MakeWaves Mini Mascara in the shade Jet.]
    [Shared]
    [Two models wearing the Tower 28 Beauty MakeWaves™ Mascara in Jet]
    Bestseller

    MakeWaves® Mascara

    Lengthening + Volumizing Mascara

    Color
    Jet
  • [Shared: Tower 28 Beauty SOS Routine] [Shared: Tower 28 Beauty SOS Routine]
    Save $8

    SOS 3-Step Skincare Set

    Cleanser, Toner, & Moisturizer Set

    Default Title
  • SOS Recovery Cream

    Barrier Recovery Moisturizer with Ceramides

    Size
    Standard
  • Shade: Work of Art [The Tower 28 Beauty OneLiner Lip Liner in the shade Work of Art]
    Shade: Check Me Out [The Tower 28 Beauty OneLiner in the shade Check Me Out]
    Shade: Paint My Number [The Tower 28 Beauty OneLiner in the shade Paint My Number]
    Shade: Color Me Fine [The Tower 28 Beauty OneLiner in the shade Color Me Fine]
    Shade: Fill Me In [The Tower 28 Beauty OneLiner in the shade Fill Me In]
    Shade: Draw Me [The Tower 28 Beauty OneLiner Lip Liner in the shade Draw Me]
    OneLiner® Lip Liner
    TikTok Viral

    OneLiner® Lip Liner

    High-Pigment Lip + Eye Liner

    Shade
    Work of Art
  • SunnyDays™ Tinted SPF 30

    Sun Protection + Complexion Coverage

    Shade
    05 Fairfax
  • SOS Spray Duo [Shared: Tower 28 Beauty's SOS Spray Duo which features SOS Daily Rescue Spray 4oz and 1oz.] [Shared: Model smiles into camera holding Tower 28 Beauty SOS Daily Rescue Facial Spray 4oz and 1oz next to her face]
    Save $4

    SOS Spray Duo

    Skincare Travel Essentials

    Default Title
  • SOS Recovery Cream

    Barrier Recovery Moisturizer with Ceramides

    Size
    Standard
  • SOS LipSoftie® Lip Treatment

    Tinted Lip Treatment Balm

    SOS Vanilla
  • [Shared: Tower 28 Beauty SOS Routine] [Shared: Tower 28 Beauty SOS Routine]
    Save $8

    SOS 3-Step Skincare Set

    Cleanser, Toner, & Moisturizer Set

    Default Title
  • 4oz [Tower 28 Beauty SOS Rescue Spray in 4oz]
    SOS Spray Duo [Shared: Tower 28 Beauty's SOS Spray Duo which features SOS Daily Rescue Spray 4oz and 1oz.]
    Refill [Tower 28 Beauty SOS Rescue Spray in Refill size]
    1oz [Tower 28 Beauty SOS Rescue Spray in 1oz]
    [Shared: Tower 28 Beauty SOS Rescue Spray in 1oz, 4oz, and 12 oz]
    TikTok Viral

    SOS Rescue Spray

    Toner Treatment with Hypochlorous Acid

    Size
    Standard
  • SOS Gel Cleanser

    Balancing + Removes Makeup

    5 OZ / 150 ML
  • SOS Rescue Serum

    Redness Relief with Hypochlorous Acid

    2 OZ / 59.2 ML
  • Sugar Plum [The Tower 28 Beauty LipSoftie® Lip Treatment in the shade Sugar Plum]
    Confetti Cake [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Confetti Cake]
    Red Bean Mochi [The Tower 28 Beauty LipSoftie® Lip Treatment in the shade Red Bean Mochi]
    Dulce de Leche [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Dulce de Leche]
    Watermelon Kiwi [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Watermelon Kiwi]
    Blood Orange Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Blood Orange Vanilla]
    Ube Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade Ube Vanilla]
    SOS Vanilla [The Tower 28 Beauty LipSoftie™ Lip Treatment in the shade SOS Vanilla]
    [Photo of the Tower 28 Beauty LipSoftie® Deluxe Gift Set on white]
    Sugar Plum [Tower 28 Beauty's LipSoftie® Lip Treatment in Sugar Plum applied on model]
    New

    LipSoftie® Lip Treatment

    Tinted Lip Treatment Balm

    Shade
    Sugar Plum
  • SunnyDays™ Tinted SPF 30

    Sun Protection + Complexion Coverage

    Shade
    05 Fairfax